Creative direction
Shape the central proposition, establish the visual language, and keep every discipline aligned around one experience.
About Sebastian Peschiera
Turning ambitious ideas into clear, compelling experiences that can be built.
Creative Director
Art Director
Experiential Designer
Media Artist
I connect creative vision, visual systems, technology, and production so complex ideas become coherent experiences.
Profile
Creative direction across physical and digital space.
Sebastian Peschiera is an interdisciplinary creative director, art director, media artist, and experiential designer who turns complex ideas into clear, memorable experiences.
Trained at the intersection of architecture and interactive technology, he holds a Master’s in Media Design and Research from the Southern California Institute of Architecture, SCI Arc.
His strength is integration. He moves fluently between concept development, visual systems, 2D and 3D design, motion, interactive media, programming, and installation strategy. That range allows him to translate between clients, designers, engineers, fabricators, and production teams. He protects the creative idea while making it technically and logistically achievable.
He has helped studios win and deliver major public art commissions and branded experiences across the United States. Clients and collaborators include teams serving Amazon AWS and Prime, Gensler, Lexus, DoorDash, and NarduliStudio. His permanent media installations engage audiences daily in cities across the country through light, movement, interaction, and storytelling.
Alongside physical and digital environments, Sebastian develops AI assisted creative workflows and storytelling systems that help teams explore ideas faster without flattening originality. He is most valuable on projects that need both imagination and structure: a distinctive concept, a coherent visual language, and a practical path from pitch to production.
What I bring
Vision that stays intact through execution.
Visual and motion systems
Develop 2D, 3D, realtime, interactive, and pre rendered content with a clear relationship to narrative and space.
Experience and interaction
Define how visitors move through, understand, and influence an experience across screens, architecture, and responsive environments.
Creative translation
Connect clients, designers, programmers, engineers, fabricators, and production partners without losing the original intent.
Experience
A practice built across disciplines.
Core roles
Creative and art direction
Experiential design, media strategy, concept development, interactive installations, and AI assisted creative systems.
Selected collaborations
Teams and clients
Amazon AWS, Prime, Gensler, Lexus, DoorDash, NarduliStudio, architects, artists, engineers, fabricators, programmers, and production partners.
Education
SCI Arc
Master’s in Media Design and Research from the Southern California Institute of Architecture.
Working style
Collaborative and direct
Comfortable moving between early concept, visual development, technical planning, production, installation, and final documentation.
Collaboration
Bring me in when a strong idea needs a clear path into reality.
Available for creative direction, art direction, experiential design, media strategy, interactive installations, and AI assisted creative systems.
SebastianPeschiera@gmail.com