Object Permanence

Role: Co-Creative Director, Art Director, and Content Creator⠀⠀
for narduliSTUDIO⠀⠀⠀⠀⠀

 
The artwork is sited in the lobby of the new Marriott Hotel along Route 66 in downtown Santa Monica. It juxtaposes video shot along the historic route with data-driven animations tied to the ebb and flow of the Pacific Ocean where Route 66, meets the coast at the Santa Monica Pier just blocks away.

I was task with content creation, art direction, directing developers and managing the project from start to finish. A combination of animation, cinematography, drone shooting, realtime color correction and dynamic realtime editing makes this and ever changing artwork that never repeats exactly the same. I took a roadtrip through Route 66 to gather all the drone content then proceeded to create animations and find unique ways to blend the two in order to combine the historical Journey west through Route 66 with modern technology and incoming data gathered by the developers.